Rasa
Digital Stratrgy, UI/UX Design, Application Development
Using technology to expand expungement.
Utah’s newly enacted Clean Slate law provides automatic expungement relief for qualifying records, but the system of government and legal jargon can be intimidating and difficult to navigate.
The Rasa team reached out to Niftic to help solve that with an intuitive and approachable application to assist in helping Utahns navigate and understand the expungement process. Responsible for the digital strategy, user flows, site & application design, and front-end application development, our top priority was creating an experience that’s incredibly easy to understand and use for audiences of all technology proficiency levels.
To achieve a trusted and seamless experience, we expanded the design language and implemented smooth and visually consistent transitions between informational landing pages and the web application experience to create user trust and help make the process more approachable.
In order to make the process as easy to understand as possible and design specifically for intuitive user flows as to reduce friction and drop-off, Niftic implemented progressive disclosure measures, which allow users to focus on one step at a time and avoid feeling overwhelmed by the process. Clear design language is used to indicate eligibility and next steps as users search for their records. The team also designed a focused questionnaire and simple wayfinding techniques to increase completion rates during the onboarding process.
Niftic built Rasa's front-end application utilizing server-side rendering through Vue and Nuxt. Engineers also built out middleware to communicate with Stripe identity verification and connect with state records using a GraphQL database.
Overall, the Rasa platform has been successful in helping Utahns navigate the expungement process with ease. The intuitive user flows, clear design language, and focus on wayfinding have made the process more approachable and user-friendly, increasing completion rates and expanding expungement relief to more individuals.
Client
Rasa
Discipline
Digital Stratrgy
UI/UX Design
Application Development
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Helping Utahns with criminal records in expunging their records with ease, by using intuitive design practices.
Learn about this project’s strategyProgressive Disclosure Measures allows for intuitive user flows & wayfinding
Allows users to easily and intuitively track progress and see what accounts can be expunged.